In a new interview, Xbox fans got some good news. Microsoft’s Executive Vice President of the gaming division said that the company is not planning on increasing the prices for Xbox Game Pass. According to Spencer, things are good and they don’t want to rock the boat. “Game Pass for us right now is a good business,” he assured. “It’s something that we’re comfortable running the way it is, and it’s more than doubled in size, year over year. It’s on a great trajectory.”
The company has been consistent about pushing new games to the service over the last year. Microsoft has not only debuted more than 100 games on the on-demand gaming service, they even pushed it to new platforms. The launch of Xbox Game Pass Ultimate was wildly successful. By both pushing Xbox Game Pass to PC and bundling it with Xbox Live, Microsoft managed to grab the interest of millions of gamers. The launch was so hyped up that it even crashed the service for a bit. The company has also appealed to more gamers by adding more first-party games on their launch day – among those, Gears 5 and The Outer Worlds – and third-party blockbusters such as The Witcher 3: Wild Hunt and Grand Theft Auto V.
Now speaking on the future, and how the gaming giant plans to improve, Spencer was pretty clear that they aren’t going to raise the price or be sneaky about it.
“I know some people — I’ve seen it — some people say, ‘Oh, they’re just kind of burning money left and right in order to gain customers so they can trick you into raising the price later,'” he said. “There’s no model like that, for us. We feel good in the business that we’re running now. We’re definitely investing in it, but not investing in a way that’s unsustainable.”
Australian outlet Stevivor has the full interview, if you want to see it in more detail.